Two Chef’s Excellent Adventure at SF Fancy Food Show- Personal Chef Magazine: May/June 2007 — By Personal Chef Garbo San Francisco Bay Area Personal Chef Garbo, based in the San Francisco Bay Area and Kara Lee Falcon devoted an entire weekend in January to the 32nd Winter Fancy Food Show at San Francisco’s Moscone Center to keep themselves abreast of the current gourmet food trends. There were over 1,000 exhibiting companies from 35 countries and 80,000 specialty food products represented. Their strategy was to get new ideas and product trends to further expand their recipe repertoire and gift offerings to their client base. Most exhibitors are entrepreneurs who created their recipes themselves and started their own companies. The Fancy Food Show gives attendees the chance to learn about each product first-hand and do business directly with the decision makers onsite. Since 1955, the National Association for the Specialty Food Trade (NASFT) has held the Fancy Food Show annually at different cities around the world. They are well-funded, aggressively marketed, and highly regarded by attendees and exhibitors alike. Hundreds of specialty food retailers showcased their products including such items as seasonings, confections, gourmet chocolate, sweet and savory pastries, cured meats, oils, vinegars and much […]